MERIT COFFEEGeorgetown, TX
Merit Coffee Storefront

About Merit Coffee Georgetown

Discover the story, passion, and community behind every cup we serve with love and care.

Sasi, owner of Merit Coffee Georgetown, in the cafe

A Passion Poured by Sasi

Hi, I'm Sasi, owner of Merit Coffee in Georgetown. My journey into coffee began with a simple belief: a cup of coffee can be more than just a beverage – it's a ritual, a comfort, a connection.

Here at Merit Georgetown, we live by the philosophy: "We take our time making you each cup of coffee with love and care." This isn't just a tagline; it's our promise to you. From sourcing the finest beans to the art of brewing, every step is infused with dedication.

Our mission is to be a bright spot in your day and a cornerstone of the Georgetown community. We're not just serving coffee; we're crafting experiences and fostering connections.

Meet Sasi & The Team

Source. Roast. Brew. With Care.

Our commitment to quality is unwavering, from the farm to your cup.

Ethical Sourcing

We build direct relationships with farmers, ensuring fair practices and exceptional beans from Central/South America and Africa.

Artisanal Roasting

Our beans are roasted in small batches on custom Probat roasters, focusing on flavor profiles, not just color.

Passionate Brewing

Every drink is prepared by skilled baristas who share our dedication to the perfect cup, made with love and care.

Rooted in Georgetown

We're proud to be part of the vibrant Georgetown community.

Merit Coffee Georgetown community involvement

Local Partnerships

Collaborating with Georgetown University, Southwestern University, and local businesses to strengthen our community ties.

Events & Workshops

Hosting coffee tastings, barista workshops, live music, and supporting local Georgetown events. Check our events calendar!

Your Neighborhood Spot

More than a coffee shop, we aim to be a welcoming space for study, work, relaxation, and connection in Georgetown.